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These New Smart Glasses From Ex-OnePlus Engineers Have a Hidden Cost

April 23, 2026 · By the AIdeaFlow Team
These New Smart Glasses From Ex-OnePlus Engineers Have a Hidden Cost

A team of ex-OnePlus engineers just launched smart glasses on Kickstarter under the brand L'Atitude 52°N. The pitch includes AI features, which sounds great until you read the fine print.

The AI capabilities are bundled free for the first year. After that? The company openly admits they haven't figured out pricing yet. So you're buying hardware without knowing what the ongoing cost will be.

This is becoming a pattern with AI-powered devices. Companies are racing to ship products with chatbot integrations and voice assistants, but the economics of running those AI models long-term are still fuzzy. Someone has to pay for those API calls.

For anyone considering these glasses, you're essentially betting that the post-year-one pricing will be reasonable. That's a gamble, especially from a Kickstarter project without an established track record.

The broader lesson here: when evaluating any new AI hardware, always ask about the subscription model upfront. The sticker price is just the beginning. If a company can't tell you what year two costs, that's useful information in itself.

Source: www.wired.com

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